Social media war: Who’s making money, how much and from where


Microsoft will buy LinkedIn for $26.2 billion in its biggest-ever deal. The move is seen as an effort to make the software company a major force in next-generation computing.

LinkedIn will remain its own entity in the way that YouTube is relatively independent from parent Alphabet, or Instagram from parent Facebook.

Monday’s deal raised investors’ hopes that another social media company, Twitter, could be the next acquisition target, sending that company’s shares up almost 4%.

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